The Grand Prixmiere is the Detroit Grand Prix’s annual fundraising gala, held the night before the race begins, bringing together business and community leaders in support of local non-profit organizations. This year’s event took place at The Department at Hudson’s. I worked with the Grand Prix team to create a refined, sophisticated design using various brown and tan tones with vertical lines inspired by the building’s architecture, and historic Detroit and racing imagery. Key design elements included stage backdrops, informational displays next to historic Corvettes, a step-and-repeat photo booth banner, interior digital signage, custom pillows, and window displays, alongside traditional event materials such as the program, presentation and invitations.